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Information

• Editorial Profile
• Subscriber Profile
• Issue Dates
• Display Ad Rates
• Mechanical Requirements
• Closing Dates
• Contact Information
• Advertising Contract
• Author Guidelines

Policy & Practice, a quarterly magazine published by the American Public Human Services Association (APHSA), presents a lively and comprehensive look at issues important to everyone concerned with public human services. Its editorial goals are to highlight the various experiences of administering public assistance programs and services, to examine cutting-edge research and demonstration projects within the public human services field, and to provide readers with a wealth of resourceful information to make them more efficient in their roles as administrators.

Content ranges from commentary by leaders in the field to practice-oriented articles for administrators and direct service practitioners. A sampling of topics includes:

• welfare reform • child support • TANF • health care for low-income families • food stamps • information technology • juvenile justice • housing for low-income families • welfare fraud • Medicaid and Medicare • faith-based social services

Policy & Practice is the information source trusted by decision-makers in the highest levels of state and county government social welfare programs. Our readers represent a valuable market. Policy & Practice readers are the decision-makers who lead our nation’s social welfare programs; most are employed at agencies with budgets exceeding $10 million. Our readers manage programs for child support, TANF, food stamps, Medicaid, welfare to work, child protective services, adoption and foster care, and mental health services. Also, because of their specialized areas of practice, most of our readers are specifically interested in books, computer equipment and software, consulting services, videotapes, seminars, travel, airline and hotel services, and more.

With 5,000 subscribers and more than 15,000 readers, Policy & Practice is the only magazine targeting administrators of social welfare programs and services. And many of these readers don’t read any other government or business publication.

Policy & Practice is published quarterly in March, June, September, and December.

Effective September 1, 2004

Size/Placement	1 Insertion	4 Insertions*
Full Size/Placement (4-color process only)	$4,200	$14,400
Full Covers 2 and 3 (4-color process only)	$3,600	$ 12,500
Full Inside page (4-color process)	$ 3,000	$ 10,200
Full Inside page (B/W plus a spot color)	$1,800	$ 6,000
Full Inside page (black and white)	$1,200	$4,000
1/2 page	$ 550	$ 1,850
1/4 page	$ 450	$ 1,500

Policy & Practice prefers to receive advertisements on disks. We accept most formats, preferably in TIFF or EPS image formats. All files should be CMYK, 300 dpi. We will also accept ad art in furnished film. Film should be right reading, 150 emulsion up film with proof. Proofs with color breaks will ensure final film is accurate. Negatives will be returned to advertiser only if requested. Advertisers are billed at cost for alterations or additional mechanical preparation, including typesetting, camera work, art and design, and borders. Additional specifications:

• printed offset • black and one PMS color inside (the PMS color will vary with each issue) • 133-line screen maximum • trim size is 8 1/4” x 10 7/8”

Size	Dimensions
Full page	7 1/4” x 9 3/4”
Full page bleed	8 1/2” x 11”
1/2 page	7” x 4 5/8”
1/4 page	3 7/16” x 4 5/8”

Issue	Ad Due	Materials Due	Publication Date
June 2006	Mar. 31 2006	Apr. 15 2006	May 30, 2006
September 2006	Jun. 31 2006	July 15 2006	Aug. 30 2006
December 2006	Sept. 30 2006	Oct. 15 2006	Nov. 30 2006
March 2007	Dec. 31 2006	Jan 15 2007	Feb. 28 2007

Inquiries, contracts, and ad art should be sent to:

Francis Solomon
Editor
Policy & Practice
810 First Street, N.E.
Suite 500
Washington, DC 20002
Tel: (202) 682-0100, ext. 285
Fax: (202) 204-0071
E-mail: fsolomon@aphsa.org